# Google has joined Amazon in attacking Nvidia's stronghold with AI app developers

> **Publication**: aitalky (Independent AI Journalism)
> **Canonical Citation URL**: https://aitalky.vercel.app/news/google-has-joined-amazon-in-attacking-nvidias-stronghold-with-ai-app-developers
> **Original Source**: [TechCrunch AI](https://techcrunch.com/2026/10/20/google-has-joined-amazon-in-attacking-nvidias-stronghold-with-ai-app-developers/)
> **Author**: Julie Bort (undefined)
> **Published Date**: Tuesday, October 20, 2026
> **Category**: PRODUCTS
> **Tags**: AI, TechCrunch AI, products

## Executive Summary
Google has joined Amazon in releasing a developer tool that makes it easy for PyTorch users to move their apps off Nvidia GPUs



## Full Coverage
On Tuesday, Google announced that TorchTPU, its long-awaited version of PyTorch, is now available as an open-source project. With this, Google joins Amazon in trying to break Nvidia's stranglehold on the AI industry, where most AI apps are written by default to run on Nvidia's chips, or GPUs

PyTorch is the popular open-source toolkit that AI app developers and startups use to build, train, and run AI models. It is, by some accounts, used by 85% of the AI apps. PyTorch was originally developed by Meta (then Facebook) in 2016, long before the world had an inkling that LLMs would change the world. At the time, Nvidia's GPUs were already the standard hardware for AI research, so many of PyTorch's features were built to work specifically with them. In 2022, Meta turned PyTorch over to the Linux Foundation, a nonprofit that manages many important open source projects

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